The Story of Nike

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The Nike brand is perhaps familiar to almost everyone. Its founder were coach Bill Bowerman together with track athlere Phillip Knight of the University of Oregon. This brand was established in 1964. known as Blue Ribbon Sports initially. The word "Nike" means Goddess of Victory in Greek. When starting to operate, Nike acted as a distributor for Onisuka Tiger, which was a Japanese Shoe Maker.


Nike (Blue Ribbon Sports) opened its first retail store in 1966 which was located in Santa Monica, California. Later in 1971, Philip Knight realized the importance of design ideas and for this he approached Davidson who created the logo which is globally known as Swoosh. This was first used in the running shoes at the US Track & Field Olympic Trials (Oregon - Eugene).


Nike was first introduced as a football shoe in 1971. Later in 1978 Nike Inc. emerged and was endorsed by the professional athlete Ilie Nastase. In 1980, Nike Inc went public after it had established nearly 50% of the market share in USA athletic shoe market. In 1982 Nike ran its 1st national commercial on television.


With offices located in 45 countries, Nike has bonded with more than 700 shops world wide. It has its factories located in Asia - Pakistan, China, Vietnam, Taiwan, Philippines, Thailand, Malaysia and India.


Nike today manufacturers a wide array of sports equipment and accessories for both men and women. Track running shoes were their first products and today Nike's portfolio includes baselayers, shoes, shorts, jerseys, etc for sports such as cricket, tennis, basketball, football, ice hockey, cycling, wrestling, baseball, cheerleading, golf etc. A few examples are skateboarding Nike NYX and Nike SB shoes, Air Zoom Yoker for cricket and Air Jordan XX3 for basketball.


Nike has recently joined with Apple Inc to manufacture its product called Nike +. This shoe is used to monitor the performance of a runner through a radio device which is implanted in the shoe. This in turn is linked to the iPod (Nano).


Nike air force 1's are high-quality designed sneakers that are famous for their cushioning and support mid soles. These are best suited for basketball players to help them absorb the shock and provide them with superb support for their ankles. There is a huge collection of different colors and designs of air force 1's. The Air Force 1's has now emerged as a casual foot wear, which was early known as a sports shoe.


Air Force 1's have been in the market for quite a long time now and are available in different styles for men and women. Just like any other shoes, buy only those Nike Air Force 1 shoes that are neither too tight nor too loose and that provide more comfort to your feet besides being fashionable. There is no point buying a shoe that will give you nightmares the moment you wear them. Therefore, when you want to buy your Nike Air Force 1 shoes, it is advisable to buy them in the evening as your feet would be slightly swollen and you can get the right size.


So if you are looking out to buy Nike Air Force 1's sneakers, you can check out the entire range at A2Z shoes and enjoy a wholesome shopping experience. Make the right decision now and buy original sneakers from an online store that brings in quality, latest designs, great offers, and provides you live support to make your shopping more easy!


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Jeffy Johnson has 1 articles online

Jeff Johnson writing for, A2Z Shoes carry a large inventory of Nike Shoes, including Air Jordans and Rare Jordans. Plus, many other running and basketball kicks. offers a wide range of other brands like Adidas, Bape, Converse, Ed Hardy, Lacoste, Puma, Supra, Timberland and many more for men, women and kids that can be purchased online.

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The Story of Nike

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This article was published on 2010/05/17